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  9. Q188

ibps-so 2024 · Question 188 of 209

A beverage company conducts ANOVA to compare consumer satisfaction across four packaging designs. The test result is statistically insignificant. Which managerial interpretation is MOST appropriate?

  1. AAll packaging designs are equally successful in the market
  2. BPackaging has no influence on consumer behavior
  3. CObserved satisfaction differences may be due to random variation rather than actual design impactCorrect
  4. DThe company should immediately discontinue packaging research
  5. ERegression analysis would always produce a significant result in such cases

Answer: C. Observed satisfaction differences may be due to random variation rather than actual design impact

Official answer key verified. Detailed explanation coming soon.

Source: IBPS SO Marketing Officer Mains Memory Based 2024 - Adda247 · memory-based

← Q187View full paper (209 questions)Q189 →

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