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  9. Q168

SBI PO 2014 · Question 168 of 190

What is the goal in Two Fold Marketing?

  1. ATo attract new customers by promising superior value
  2. BTo keep current customers by delivering satisfaction
  3. CTo undertake aggressive marketing campaigns
  4. DOnly 1 and 2Correct
  5. EAll of the above

Answer: D. Only 1 and 2

Official answer key verified. Detailed explanation coming soon.

Source: SBI PO 21 June 2014 paper with solutions (cracku.in) · reliable-secondary

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